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NEW LOOK LABELS FOR TYRRELL’S OLD WINERY & MOORE’S CREEK RANGES

Thu, September 27th 2012

Everything old is new again with a fresh new look for two of Tyrrell’s Wines well known ranges, Old Winery and Moore’s Creek.

Tyrrell’s Old Winery range was born over 30 odd years ago and was named after the original Hunter Valley winery built in 1863. Over the years an image of the original winery has always featured on the label, and this year it was given a makeover using one of the original drawings of the winery with a shot of colour injected into it. The new label gives the well known and well loved range a fresh, new look that still reflects the history and heritage behind the brand.

Tyrrell’s Moore’s Creek range was one of the first On Premise only ranges developed over 20 years ago. Taking inspiration from the creek that runs through Tyrrell’s HVD and Penfold Vale vineyards, the new labels have been designed to bring a more contemporary feel to the range of popular varietals.

Both sets of new labels will be rolled out over the coming months with vintage changes.